Finance
Direct Line
by Direct Line Insurance Group Plc
Rating4.5(7.1k)
PriceFree
Updated1w ago
Released1y ago
Latest rank
#43
Top Free · Finance
Rank change
↑ 5
vs last refresh
Rank history
Movement appears after the next data refresh.
Screenshots
Estimates
low confidenceDownloads / month
23K–137K
Chart-rank signal only
Revenue / month
$16K–$767K
After Apple's 30% cut
ASO analysis
Title11 / 30
Direct Line
Short title. You're leaving keyword space on the table.
Description303 / 4,000
2 paragraphs · 8% of limit used
Very short — Apple's algorithm has little to index. Aim for 1000+ chars.
Top keywords in your description
insurance×3car×2direct×2home×2line×2access×1details×1documents×1easier×1features×1help×1manage×1
Keyword opportunities
Used by similar apps in your niche, but not in your title or description. Adding these (where genuinely relevant) can broaden your search reach.
claims8 peersclaim7 peersview7 peersassistance6 peersauto6 peerscoverage6 peerssafe6 peersadd5 peerscom5 peersdrive5 peers
Shared niche keywords
Words you and your peers both use. Confirms positioning in this niche.
access8 peersdetails8 peersinsurance8 peersdocuments6 peersmanage6 peersfeatures5 peershome5 peerspolicy5 peerstrack5 peerscar4 peers
Keyword rankings
iTunes Search · top 200Keyword tracking starts automatically for apps on the top charts — ranks appear after the next data refresh. Manual tracking for search-only and niche apps coming soon.
About
With the Direct Line app you can manage your car or home insurance 24/7, track renewals and get help. We're on it. We've packed the Direct Line app with features to make managing your insurance easier. Access your policy details, car or home insurance documents and get support, securely and on the go.