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Firefox: Private Web Browser icon
Utilities

Firefox: Private Web Browser

by Mozilla
Rating4.7(210k)
PriceFree
Updated5d ago
Released10y ago
Latest rank
#27
Top Free · Utilities
Rank change
0
held since last refresh
Rank history
Charting in:CA·Top Free#27GB·Top Free#29↑1US·Top Free#32↓3AU·Top Free#61

Screenshots

Firefox: Private Web Browser screenshot 1Firefox: Private Web Browser screenshot 2Firefox: Private Web Browser screenshot 3Firefox: Private Web Browser screenshot 4Firefox: Private Web Browser screenshot 5Firefox: Private Web Browser screenshot 6Firefox: Private Web Browser screenshot 7Firefox: Private Web Browser screenshot 8

Estimates

medium confidence
Downloads / month
61K–365K
Chart-rank signal only
Revenue / month (IAP-driven)
$21K–$767K
Assumes IAP/subscription — wide uncertainty

ASO analysis

Title28 / 30
Firefox: Private Web Browser

Good use of the title field.

Description2,542 / 4,000
9 paragraphs · 64% of limit used

Solid length. Make sure the first 252 chars hook the reader.

Top keywords in your description
mozilla×9firefox×8search×6browsing×5privacy×5private×5default×4focus×4https×4mode×4org×4across×3
Keyword opportunities

Used by similar apps in your niche, but not in your title or description. Adding these (where genuinely relevant) can broaden your search reach.

data8 peersfeatures8 peersapple6 peerscom6 peersfree6 peerssecurity6 peerssettings6 peerssupport6 peersaccess5 peersblocking5 peers
Shared niche keywords

Words you and your peers both use. Confirms positioning in this niche.

browser9 peersbrowsing8 peersbuilt-in8 peersmode8 peersprivacy8 peersprivate8 peerssearch8 peerstabs8 peersweb8 peersautomatically7 peers

Keyword rankings

iTunes Search · top 200
Keyword tracking starts automatically for apps on the top charts — ranks appear after the next data refresh. Manual tracking for search-only and niche apps coming soon.

About

The internet. As it should be. Firefox is a fast, private web browser designed to protect you by default. Privacy is built in from the start, so you can focus on what matters instead of worrying about who’s watching. Why people choose Firefox: • Enhanced Tracking Protection – Blocks trackers by default to help stop companies from following you across the web. • Private browsing mode – Browse without saving your history, searches, or cookies. • Page summaries – Get the key points from long pages and move on faster. • Built-in password manager – Generate strong passwords, save them securely, and autofill logins when you need them. • Flexible search options – Choose your default search engine or switch search engines right from the search bar. • Reader Mode – Remove ads and clutter from articles so you can focus on what you’re reading. • Sync across devices – Pick up where you left off with synced tabs, bookmarks, and passwords when you sign in to your Mozilla account. Private by default Firefox is designed with privacy built in from the moment you start browsing. Enhanced Tracking Protection automatically blocks common background trackers, including social media trackers, crypto miners, and fingerprinters. When you want extra privacy, private browsing mode doesn’t save your history, searches, or cookies. Focus on what matters The web can be distracting. Firefox is designed to help you stay focused without making you manage everything yourself. Reader Mode clears clutter from articles, and picture-in-picture keeps videos visible while you multitask—without pulling focus from what you’re doing. Browse your way Customize Firefox to fit how you browse. Personalize your home screen with wallpapers and layout options, and choose your preferred search engine instead of being pushed into a single ecosystem. You can move the search bar to the top or bottom of the screen for easier one-handed browsing. Sign in to your Mozilla account to sync tabs, bookmarks, passwords, and browsing history across devices, so switching feels seamless. Built for people, not profit Firefox was created in 2004 by Mozilla as a faster, more private, and more customizable alternative to other browsers. Today, Mozilla remains a nonprofit and continues working to make the internet — and the time you spend on it — better. Learn more about Mozilla: https://www.mozilla.org Terms of Use: https://www.mozilla.org/about/legal/terms/firefox/ Privacy Policy: https://www.mozilla.org/privacy/firefox Latest news: https://blog.mozilla.org

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