BCBSTX
ASO analysis
Short title. You're leaving keyword space on the table.
Could go longer. The first 252 chars are above-the-fold; everything else still indexes.
Used by similar apps in your niche, but not in your title or description. Adding these (where genuinely relevant) can broaden your search reach.
Words you and your peers both use. Confirms positioning in this niche.
Keyword rankings
iTunes Search · top 200About
The Blue Cross and Blue Shield of Texas (BCBSTX) app provides access to the Blue Cross and Blue Shield of Texas member information and resources. BCBSTX app also provides shopping information such as getting a quote and tracking an application. Members can: • Login, register or change password • Easily access coverage, claims, and ID • Check deductible and out of pockets amounts • Find an in network doctor, hospital or facility • Find a nearby urgent care facility • Estimate the costs of procedures, tests and treatments • View patient reviews and average wait time • Search for doctors that speak Spanish • View medical benefits and copay levels • View pharmacy benefits and copay levels • Send ID to Apple Wallet for offline access • View their Explanation of Benefits • Log in via Touch ID • Share ID Card • Members with applicable pharmacy coverage can search for drug information and cost estimates, view and compare nearby pharmacies, and view reminders related to their prescriptions • Members with applicable coverage can access MDLive for virtual visits with a doctor (MDLive uses allergies and medications from your HealthKit when requesting a virtual visit)
