mostly: Habit & Goal Tracker
ASO analysis
Good use of the title field.
Could go longer. The first 252 chars are above-the-fold; everything else still indexes.
Used by similar apps in your niche, but not in your title or description. Adding these (where genuinely relevant) can broaden your search reach.
Words you and your peers both use. Confirms positioning in this niche.
Keyword rankings
iTunes Search · top 200About
mostly is a habit tracker built on one idea: you don't have to be perfect to build good habits. Traditional habit apps count consecutive days. Miss one day and your 90-day progress resets to zero. Research shows this creates anxiety and guilt, the opposite of what builds habits. mostly replaces streaks with weekly targets. Set a goal like 4 out of 7 days. Hit your target most days, rest when you need to. No punishment for being human. HOW IT WORKS • Set a weekly target for each habit (3/7, 4/7, 5/7, whatever works for you) • Check in each day with a single tap • Hit your target and you see "Goal reached". Still going? "2 more to go". Week over? "See you next week" • Each week is a fresh start. Last week was tough? Clean slate. ENCOURAGEMENT OVER PUNISHMENT • No counters. No resets. No shame. • Rest days are part of the plan, not something to feel bad about • Quiet encouragement when things get tough • Progress matters more than perfection • Great for ADHD, anxiety, or anyone who wants a gentler approach GREAT FOR ANY HABIT • Morning routine, sleep, water, healthier eating • Gym, running, yoga, walking • Meditation, reading, journaling, studying • Quitting smoking, skincare, language learning SIMPLE & PRIVATE • Clean interface, no gamification, no social features • Your data stays on your device, with optional iCloud sync • Export your data anytime as JSON Lally et al. (2010) found that habit formation takes about 66 days on average, and missing occasional days doesn't derail the process. Consistency over time beats daily perfection. mostly is enough. Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/ Privacy Policy: https://getmostly.app/privacy/
